New Drugs — Does Lifestyle Intervention Still Count? Part 4

Sometimes, a headline seemingly tells the whole story. For example,

Lilly’s tirzepatide shows additional 21.1% weight loss after 12 weeks of intensive lifestyle intervention, for a total mean weight loss of 26.6% from study entry over 84 weeks.

At other times, light is focused on a subject from another angle. Case in point: A different article published on the same day, “Tirzepatide after intensive lifestyle intervention in adults with overweight or obesity: the SURMOUNT-3 phase 3 trial.” That piece mentions the word “lifestyle” a total of 67 times, and we will get back to the ramifications of that rather surprising frequency.

In the weight loss field, some treatments work by penetrating, facilitating, or disrupting various body systems. They work on organs, chemical production, etc. BrainWeighve, on the other hand, works with — you guessed it — the brain. Or more accurately, the app assists a person in sorting out a bunch of conscious and unconscious stuff, in order to accomplish something; in this case, weight loss that lasts. Now, there’s a lifestyle intervention to write home about!

What does it mean?

Readers will recall the question asked in an earlier post:

Do the new, remarkably effective GLP-1 obesity medications eliminate the need for obesity interventions such as BrainWeighve?

The question encourages relevant and useful consideration. Any one of the app’s suggestions and exercises can lead to an epiphany, and potentially to the reduction of what some programs call “stinkin’ thinkin.” For instance, a lot of us have allowed ourselves to fall into the self-delusional trap of thinking of food as a reward. Because we are excellent humans, we carry out our duties in the world.

We do not expect medals, or induction into anybody’s Hall of Fame. On the other hand, “I do deserve a piece of pie, or a couple of pieces. Maybe even the whole pie. Besides, it has been a rough week…” and on and on.

The benefits spread out

Many of us tend to be quite tolerant of our own willingness to tell ourselves fairy tales about how much we eat and why. We can be very self-forgiving, and even righteous, about the importance of living life to the fullest. After all, we do have a responsibility to enjoy the good things that life offers — like pie, for instance.

We might build a defensive wall, and keep it in place, by telling ourselves a lot of jive that sounds good at first, but turns out to be baloney. Telling ourselves enough stories to justify our harmful habits (and our stinkin’ thinkin’) is a full-time job. What if we took all that energy and devoted it, instead, to getting out of the trap and chipping away at the wall?

This is what BrainWeighve can assist a person to do. There seems to be something in it for everybody; ways to use it that appeal to different personality types and that work in various circumstances. Every key to solving a problem relating to weight loss is transferrable to other areas of life.

And this vital assistance is widely available, and available for a long time — even a lifetime. It helps to develop skills that are useful every day of a person’s existence, no matter how many years on earth they are granted.

Your responses and feedback are welcome!

Source: “Lilly’s tirzepatide shows additional 21.1% weight loss after 12 weeks of intensive lifestyle intervention, for a total mean weight loss of 26.6% from study entry over 84 weeks,” Lilly.com, 10/15/23
Source: “Tirzepatide after intensive lifestyle intervention in adults with overweight or obesity: the SURMOUNT-3 phase 3 trial,” Nature.com, 10/15/23
Image by Hey Paul/CC BY 2.0 DEED

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Profiles: Kids Struggling with Weight

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The Book

OVERWEIGHT: What Kids Say explores the obesity problem from the often-overlooked perspective of children struggling with being overweight.

About Dr. Robert A. Pretlow

Dr. Robert A. Pretlow is a pediatrician and childhood obesity specialist. He has been researching and spreading awareness on the childhood obesity epidemic in the US for more than a decade.
You can contact Dr. Pretlow at:

Presentations

Dr. Pretlow’s invited presentation at the American Society of Animal Science 2020 Conference
What’s Causing Obesity in Companion Animals and What Can We Do About It

Dr. Pretlow’s invited presentation at the World Obesity Federation 2019 Conference:
Food/Eating Addiction and the Displacement Mechanism

Dr. Pretlow’s Multi-Center Clinical Trial Kick-off Speech 2018:
Obesity: Tackling the Root Cause

Dr. Pretlow’s 2017 Workshop on
Treatment of Obesity Using the Addiction Model

Dr. Pretlow’s invited presentation for
TEC and UNC 2016

Dr. Pretlow’s invited presentation at the 2015 Obesity Summit in London, UK.

Dr. Pretlow’s invited keynote at the 2014 European Childhood Obesity Group Congress in Salzburg, Austria.

Dr. Pretlow’s presentation at the 2013 European Congress on Obesity in Liverpool, UK.

Dr. Pretlow’s presentation at the 2011 International Conference on Childhood Obesity in Lisbon, Portugal.

Dr. Pretlow’s presentation at the 2010 Uniting Against Childhood Obesity Conference in Houston, TX.

Food & Health Resources